About Us

 

WAITT CAUSE MARKETING

About us

W.A.I.T.T. (We’re All In This Together) – Our one of a kind cause marketing company helps businesses grow through a process of mindful and systematic giving. Each Member Business commits to donating a small percentage of their daily, weekly or monthly gross revenue to a number of local charities, non-profits and other community-based organizations.

After choosing organizations to support, each member business receives a customized “Giving Calendar” indicating which organizations will be receiving donations, and on which day. Our proprietary system is a unique and efficient way for businesses to give back to their communities.

We believe that every company has the capacity to give, and we’re here to help put together a giving plan that aligns with the goals and values of your business. We provide a simple and flexible model to integrate giving back into the core of your business. WAITT can help to maximize the impact of your support by acting as a conduit for your giving, ensuring that 100% of your contributions make it to their intended destination. This direct giving puts your donation into the hands of the people who can ensure it provides maximum impact.

We envision a world where everyone business helps support the charities, non-profits and other community-based organizations. We believe that everyone should be able to give to the causes that they believe in, to help make the world a better place. It doesn’t have to be just up to those who have time, or money, or both. It’s for everyone.

The current strategies for marketing a business are ineffective and outdated. Not to mention expensive, with difficult to measure returns. Which is why we’ve changed the formula slightly, where instead wasting money on advertising, businesses donate a small percentage of their revenue to local charities.
Consumer preferences have changed dramatically and the majority of consumers expect companies to lead with purpose. It won’t be long before people flock to the businesses that give back, instead of flocking to the businesses spending the most to end up on social feeds, search results and TV screens.

Commerce should be driven by doing good, not maximizing profits.

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OUR MISSION

Our Mission is to act as a conduit for giving, empowering small businesses to give back - and connecting them with and distributing funds to the local charities, non-profits and other community-based organizations in our network.

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OUR VISION

Our vision of WAITT Cause Marketing is to create a system that enables all small businesses to turn their marketing dollars into donations that go directly to supporting local causes, non-profits and community-based organizations.

OUR PURPOSE

Our purpose is to serve small businesses as well as local charities, non-profits, community based organizations and consumers alike, by acting as a conduit for giving thereby creating a WIN-WIN-WIN for everyone involved. 

meet the team

Nadine Nesbitt

Nadine Nesbitt

Owner/Founder

"I started WAITT back in 2014 while  I was helping a friend get some more customers by giving to organizations in the community. Before long I was helping several businesses and WAITT was born."

Jim Ward

Jim Ward

Community Development

Jim is the founder of ReWard Properties LLC and former Manager of Stone's Public House in Ashland. After leaving his job at Stone's (A Former Member Business) Jim decided to join the WAITT Cause Marketing Team as a Community Developer to spread the word and help grow the business.

Rich DeYoung

Rich DeYoung

Community Developer

Rich lives in Sturbridge, Ma where he has been introducing WAITT to local businesses. Rich is very involved in "Take a Swing at Cancer" and used to work in advertising (which we try not to hold against him).

Tika Keeler Millan

Tika Keeler Millan

Community Developer

Tika lives in Boston, Ma where she has been helping to spread the word about WAITT Cause Marketing, and recruiting businesses to join the WAITT Member Business community.

Bring your business or cause into the spotlight

WAITT Cause Marketing can help your business connect with charities, non-profits and other community-based organizations.

Frequently Asked Questions

What is waitt cause marketing?

WAITT Cause Marketing is a unique cause marketing company that connects businesses with communities through a commitment to donate a percentage of their daily, weekly or monthly revenue to the charities, non-profits and other community based organizations of their choice.

What's a "giving calendar"?

Giving calendars provide businesses with structure for their giving, and can be used as marketing collateral, shared on social media and displayed at your place of business.

How do I Join waitt?

When your business is ready to make this powerful commitment to your community, you can:

Call 1-844-55-WAITT (92488)

E-mail us at info@WAITTCauseMarketing.com

Fill Out a Membership Questionnaire: Here.

Someone from our team will be in touch with next steps.

Are there Membership Dues?

WAITT Member Businesses pay a monthly Marketing Fee of $100. This money supports our work in providing value to you as a member, and towards continuing to grow our community of WAITT Member Businesses.

Who can i donate to?

Donations are made to approved charities, nonprofits and other community-based organizations. Each WAITT Member Business chooses the organizations they want to support. Our Member Businesses donate 1-5% of their gross revenue to the organizations they are supporting. The organizations receiving the donation is chosen in advance, and is represented on the “Giving Calendar.” I.E. If you have chosen ‘ABC Charity’ for the 1st of the month, their donation will be 1-5% of your gross revenue for that day.

How are donations delivered?

WAITT coordinates with each member business on a monthly basis to make sure the donations are delivered.

How are Donations Structured?

WAITT recommends choosing a different organization daily or weekly which maximizes the opportunity to form more relationships in the community. We work with each business individually to determine the best options and schedule for giving. We meet with each business every 6 months to plan their “Giving Calendar” in advance, which allows WAITT to publicize and promote the business and their designated organizations.

Are Donations Tax Deductible?

Yes, donations are deductible per IRS Code.

LATEST FROM THE BLOG

The Gift of Giving

Reflecting on my dive into the “cause marketing” world, I wondered why some businesses always seem to have more than enough business, regardless of natural attrition, entrepreneurial speed bumps, average service or any of a myriad of business dysfunction. We all know...

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8 Reasons Your Business Should Give Back

As a business owner the decision to support a charity or non-profits can be difficult. Not in the sense that choosing to help those in need is difficult. Rather that overcoming the fear that giving back will seriously impact your bottom line. This is not the case. In...

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What is Cause Marketing?

In this extraordinary era of transparency and social responsibility, consumers now hold businesses to much higher standards. The explosion of social media and increasing levels of activism across all demographics means businesses must do more to serve their...

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HOW CAN WE HELP YOU?

Contact Us

If you'd like to find out more about WAITT Cause Marketing, or are interested in joining our growing network of businesses committed to supporting their communities, then please fill out the form and someone from our team will be in touch!

Phone: 1-844-55-WAITT (92488)

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