WAITT CAUSE MARKETING
Join Our Network. Receive Donations. Free!
Our member businesses donate to a variety of local causes, non-profits and other community based organizations throughout the month. We can’t recommend your organization unless we know about it!
Get your charity, non-profit or community based organization featured on our monthly “Giving Calendars.” This will help raise awareness of your cause, and get the word out about the important work you do.
Being featured on our “Giving Calendars” means businesses will be donating to your cause. 100% of our donations go to the designated organizations, and it’s completely free!
The work your organization is doing is important, and the more people know about it, the more they can do to support it. Being on our “Giving Calendars” will help attract more supporters to your cause.
WAITT CAUSE MARKETING
bring your organization into the spotlight!
WAITT Cause Marketing can help your charity, non-profit or community-based organization raise awareness, increase donations and attract more supporters to your cause.
3 WAYS to Optomize your WAITT Donations:
1) Amped-Up Social Media
We all have Facebook and Twitter, perhaps even Google+ and Instagram. But have you leveraged all that’s available just within Facebook? Of course, you’ll need to make full use of your organization’s Facebook Page but don’t forget about Facebook Groups that can be used to connect supporters and WAITT Members on the topics of the day. This would include your special initiatives and fundraisers.
In addition, Facebook Events can help you organize your events and get out all your critical communications in support of those events. We also like Facebook Ads which can help you reach people that wouldn’t normally even find your organization. For more information, look at Nonprofits on Facebook and their Raise Awareness section.
Don’t stop with Facebook either. YouTube has a nonprofit program which provides a number of tools and resources to help you tell your organization’s story using video, the most powerful medium in our tool kit. Plus, Google for Nonprofits provides tools and ad grants to help get your message out to a broader audience. There are also Twitter Ads that can help tell your story.
As soon as you know that a WAITT business is locked in to give to your organization its always a good idea to promote the day/month that they will be donating to you. This will help your supporters engage more with the businesses that give to you and in turn the businesses will take notice.
2) Awareness Days and Months
With all the nonprofit organizations focusing on these key dates it is a perfect way to bring your story to the forefront. But you need to take the time to prepare for that special day. This can include:
- Creating a webpage that recommends the actions your supporters should take on that day.
- Hosting a Tweet Chat with a special hashtag for the day.
- Providing graphics that your supporters can share.
- Sending invitations to your supporter lists asking them to participate.
- Tweeting and post your messages throughout your awareness day.
- Following up with a report on the interest and perhaps donations you raised as a result.
3) Celebrate an Event or Milestone
This is somewhat related to awareness days, but instead it is an event or milestone that is specifically about your organization. It could be the anniversary of your founding as an organization or it could recognize a major milestone from the past or one that’s just been achieved.
This type of celebration not only raises awareness but also engages your supporters in the event itself. As just one example, I like the concept of super events where you recruit several hosts for smaller group events that all happen on the same day. That could be a gathering over coffee, lunch, or dinner.
Hitting a big fundraising target could also be a superb milestone to celebrate. And don’t forget about all the lead up to hitting that milestone that can serve to activate existing supporters and bring in new supporters as well.
Use our canva template to share your appreciation for WAITT donations on all your social medias!
HOW CAN WE HELP YOU?
If you'd like to find out more about WAITT Cause Marketing, or are interested in joining our growing network of businesses committed to supporting their communities, then please fill out the form and someone from our team will be in touch!
Phone: 1-844-55-WAITT (92488)